The most important thing to keep in mind in this age of social media and instant communication is the life cycle of information. Information has always had a life cycle, of course, but we are now in a position to study it as never before in real time.

We see the beginning of the aforementioned life cycle when a piece of information mates with another piece of information, after which the female information lays eggs. The eggs hatch in 12-24 hours into information larvae, also known as memes, which voraciously devour information of other species, including their own. Once they have grown and survived for a period of time, they will pupate in a chrysalis or cocoon, emerging as a fully mature information ready to begin the cycle anew.

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